Recent Work

Audi A1

Sat, 18 Feb 2012 00:00:00 +1100

Noise has beaten off tough international competition to win the music pitch for BBH London’s Audi A1 ‘Good Morning’ campaign with their track ‘On My Way’.

The music brief sought to find the perfect track for the spot - either licensed or commissioned – with Noise’s custom-written track, created by Creative Director Bruce Heald, beating off tracks from other leading sound houses and existing recording artists in the UK and Australia.

Simplicity Funerals

Tue, 15 Mar 2011 18:19:18 +1100

This Simplicity Funerals spot via Banjo highlights the advantages of a small, one-off, pre-payment vs ongoing funeral insurance premiums.

To help the pictures tackle this typically awkward topic, the music needed to inject charm and help frame the product in a positive, optimistic light.

Noise achieved this through the use of warm, acoustic, approachable sounds, creating an emotional tone that provided a feeling of opportunity.

One Path 'Recycle'

Sun, 26 Dec 2010 03:28:48 +1100

Infectious folk-pop-rock track created for ING’s rebrand.

Noise won the opportunity to create this track with M&C Saatchi for ING’s rebrand to OnePath, based on the infectious melody of the track that has staff and consumers alike humming along.

Huggies 'Playful'

Sun, 26 Dec 2010 03:29:02 +1100

Creative reinvention of a popular classic to reflect the Huggies brand values.

It’s always exciting and slightly daunting being asked to reinvent an iconic song, but when O&M asked Noise to create a new version of ‘It Must Be Love’ for Huggies, the process flowed seamlessly. The music and pictures work perfectly together to create a true strength of feeling in this spot.

St George 'ATM'

Sun, 26 Dec 2010 03:29:07 +1100

Reinvention of St George’s musical identity.

Noise recently won the opportunity to create the new musical identity of the St George Bank. It features a friendly, catchy, upbeat melodic motif designed specifically to be 're-born' in a variety of styles & arrangement to suit future scripts.

Optus 'Training Camp'

Sun, 26 Dec 2010 03:37:57 +1100

Cinematic sound design for Optus’ FIFA World Cup Soccer campaign.

Noise collaborated with Hollywood sound designers to create this clever piece of cinematic sound design for Optus’ sponsorship of the World Cup Soccer via M&C. The sound design won third place in the 2010/11 AWARD Awards.

Charles Darwin University

Sun, 26 Dec 2010 03:38:02 +1100

Inventive music for CDU reflecting three stages of life.

Noise was given an open brief by PLAY Communications to create the track for this inventive in-flight promotional spot for CDU. Aimed at 35+ audiences, the music reflects the three stages life represented in the ad.

Optus 'Whale Song'

Sun, 26 Dec 2010 03:38:49 +1100

Multi-award winning music that formed the basis of an integrated campaign.

When M&C Saatchi Sydney Executive Creative Director Ben Welsh asked Noise Creative Director Bruce Heald to help him create a campaign for Optus based on the evocative sounds of Whale Song, no one anticipated the overwhelming consumer response that would follow. The haunting ‘Whale Song’ music was used to communicate Optus’s message of “Anything’s Possible Through Communication,” and formed the basis of the entire campaign with people being able to create their own ‘Whale Song’ at a dedicated microsite. The music swept the boards at awards around the world for its originality and evocative power. ‘It’s rare that we get to work on a campaign from its conception, so this was especially rewarding,’ said Bruce Heald. ‘Usually we work with pictures that have already been shot, but with this project we were involved from the very start as the whole campaign was based around the sound and music.’

BT Super

Sun, 26 Dec 2010 03:38:54 +1100

Music that’s full of personality and warmth.

Noise is proud to have been asked to provide the soundtrack for this spot for BT Super via Host. The Noise team created music that’s full of personality and warmth for this charming animation that brought the apples to life.

Event TV

Sun, 26 Dec 2010 03:38:56 +1100

Iconic cinematic soundscape.

Noise produced this modern, iconic cinema soundscape for Event TV via Event Cinemas for their in-house TV network.

Winter Olympics

Sun, 26 Dec 2010 03:38:59 +1100

Promo & opening theme music for Nine’s coverage of the 2009 Winter Olympics.

Taking cues from the surreal imagery, Noise built the music throughout to demonstrate the grandeur withheld only for an Olympic event. This score garnered immense interest from the public, initially as a promo score and later as the opening & closing theme for Nine Network’s coverage of their premiere sporting event of 2009.

Vodafone

Sun, 26 Dec 2010 03:39:01 +1100

Fresh, new music for a quirky campaign.

After winning the Vodafone account, Host wanted something particularly ear-catching to support their vision for a fresh, new Vodafone campaign. Fun, frivolous & slightly quirky, Noise created music to match the feel of this spot.

Nestea 'Painter'

Tue, 01 Feb 2011 20:49:44 +1100

This fun spot for Nestea via O&M gave Noise the opportunity to reinvent music they had originally created for the brand by giving it a French vibe.

Olay '10 Years'

Sun, 26 Dec 2010 03:39:43 +1100

The sound of time passing.

Integral to the brief for this score for Olay via Saatchi & Saatchi, was to track the nature of a busy, sometimes hectic life with many stages. The script demanded a clever, intricate blend of pace, energy and repetition which Noise successfully produced for this spot.

Heineken

Sun, 26 Dec 2010 03:39:44 +1100

Orchestral /choral, cinematic score for Heineken’s global campaign supporting their sponsorship of the UEFA Champions’ League.

Noise enjoy a great working relationship with international agencies such as BBH London. In this example, Noise won the pitch to provide a massive orchestral / choral cinematic score, where OTT was the starting point. The spot plays Worldwide before, during and after every UEFA Champions’ League game.

Fixplay

Tue, 01 Feb 2011 20:38:47 +1100

Fun track to launch new ‘catch-up TV’ website.

Noise created this fun track to launch Nine Network’s new content streaming website. A fun, over-the-top fanfare from that place where DJ remix, gameshow & Michael Buble intersect.

P&O Cruises 'Early Bird Sale'

Tue, 01 Feb 2011 20:38:54 +1100

Music with a South American vibe.

Noise were given the brief by Lowe, Sydney to create a track with a fresh, relaxed, slightly South American vibe for this P&O spot.

Optus 'Think Bigger'

Tue, 01 Feb 2011 20:39:02 +1100

Reinvention of successful Whalesong concept to reflect new brand direction.

For this series of Optus spots via M&C Saatchi featuring the Moose and the Ostrich, Noise musically reinvented the Optus Whalesong concept to reflect the new direction of the brand. In all the tracks, Noise wanted to create the feeling that the animals are playing the music (!) giving them a warm, playful, under-baked feel.

Optus 'Movie Rewards'

Tue, 01 Feb 2011 20:39:09 +1100

Reinvention of successful Whalesong concept to reflect new brand direction.

Gatorade Tim Cahill

Sun, 26 Dec 2010 03:39:50 +1100

Inspirational score with understated confidence.

Noise were asked to write a score for this Gatorade spot via DDB that embodied the inspirational drive, yet understated confidence, of soccer great, Tim Cahill.

Optus 'Timeless'

Tue, 01 Feb 2011 20:32:10 +1100

Epic, cinematic interpretation of the original ‘O Team’ theme.

A big, orchestral, cinematic interpretation of the ‘O Team’ for Optus’ new offering. This was a huge launch for Optus, and demanded the music be epic and dramatic to make an impact and help deliver this important message.

Hyundai Santa Fe

Tue, 01 Feb 2011 20:32:20 +1100

Energetic music and sound design reflecting the narrative of this spot featuring Kostya Tszyu.

Noise teamed up with O&M to create the music and sound design for this fun Hyundai ad featuring champion boxer Kostya Tszyu. ‘The track had to spark off Kostya Tszyu’s personality, showing the energy and excitement of the brand,’ said Dan Higson, Noise’s Executive Producer. ‘It followed the narrative and was tongue-in-cheek with a gutsy feel to convey that the car is family proof’.

Optus 'Broadband Menu'

Tue, 01 Feb 2011 20:32:33 +1100

Optus meets 'Ratatouille'!

A fun ad for Optus Retail in collaboration with M&C Saatchi Sydney, the music and sound design mirrored the frenetic energy of a restaurant environment using a percussion of kitchen implements - giving a hat tip to famous animated films, old & new. One of the few times Noise has had to book a professional frying pan-ist!

Weight Watchers

Sun, 26 Dec 2010 03:39:55 +1100

Music highlighting the unique animation of the spot.

Noise created this piece of music in a popular song style for Weight Watchers via BMF featuring vocals by artist, Melanie Horsnell. ‘The piece highlights the unique animation style of the spot,’ said Dan Higson, Noise Executive Producer. ‘It adds character and brings the pictures to life.’

RTA 'Blown Away'

Tue, 01 Feb 2011 20:25:18 +1100

Music and sound design help save lives.

For this important job, Noise blurred the use of music and sound design for the RTA via O&M - doing our bit to help save lives!

Optus 'Monster'

Tue, 01 Feb 2011 20:25:55 +1100

Hammer House-inspired horror!

Noise got to play with some entertaining clichés to produce the music and sound design for this Optus spot via M&C. The inspiration came from Hammer House and 40s horror films, giving the Noise team lots of fun putting it together.

Optus 'Anytime Cap'

Tue, 01 Feb 2011 20:26:39 +1100

Another reworking of the Optus’ brand melody that Noise created for Optus via M&C. Human voices are used to create the birds’ personalities and sound effects.

GO! Music Video

Sun, 26 Dec 2010 03:39:57 +1100

Hugely successful track for the GO! launch promo.

Nine Network’s brief to Noise was to create a theme song for their new channel, Go! that sounded like a chart pop song. It needed to be full of energy and excitement to match the youthful character of the new channel, and reflect the audience it was targeting. Noise created just such a track, featuring artist Sharon Muscat from Sister2Sister fame, which is proving hugely successful. ‘As soon as the promo aired Nine was inundated with calls from viewers demanding the info necessary to buy the song,’ said Bruce Heald, Noise Creative Director. ‘We have now released a full-length track as a single which is selling well. Apparently there are people dancing in clubs to remixes of a track that was originally written as a TV promo!’

OMO 'Mighty'

Tue, 01 Feb 2011 20:19:09 +1100

Great Escape inspired brand tune.

Noise has created this marching style whistling tune for Omo via Lowe Sydney. Harking at a warm-hearted reference to the military through this Great Escape inspired tune, the music is used across the entire campaign and is so successful that the brand teams have picked it up overseas.

World Movies Channel 'Heart of War'

Tue, 01 Feb 2011 20:19:38 +1100

Poetic sound design for network promo.

This poetic piece of sound design was created by Noise for the World Movies network promo via BDA, Sydney. With its dark, brooding, haunting feel, the sound design and score adds both gravitas & sensitivity to the narrative.

VVD IDs

Tue, 01 Feb 2011 20:19:50 +1100

Crafted to enhance the striking yet beautiful imagery of these network IDs, Noise wove existing brand melodic motifs into new musical styles for the re-brand of Starhub's 'Variety Vision Drama' Channel.

'The World Is Just Awesome'

Tue, 01 Feb 2011 20:19:52 +1100

Sound-driven network IDs for Discovery Channel.

Network IDs for The Discovery Channel rely heavily on sound design to amplify the alternative perception of ‘everyday’ objects. Noise has created this to great effect for all the Discovery IDs.

GO! Network Promo

Sun, 26 Dec 2010 03:39:59 +1100

Hugely successful track for the GO! launch promo

Nine Network’s brief to Noise was to create a theme song for their new channel, Go! that sounded like a chart pop song. It needed to be full of energy and excitement to match the youthful character of the new channel and reflect the audience it was targeting. Noise created just such a track, featuring artist Sharon Muscat from Sister2Sister fame, which is proving hugely successful. ‘As soon as the promo aired Nine was inundated with calls from viewers demanding the info necessary to buy the song’ said Bruce Heald, Noise Creative Director. ‘We have now released a full-length track as a single which is selling well. Apparently there are people dancing in clubs to remixes of a track that was originally written as a TV promo!’

Comedy Channel ID

Tue, 01 Feb 2011 20:15:20 +1100

Amusing gobbledygook track featuring Darren Percival.

Noise produced this full of personality track for the Comedy Channel using amusing ‘gobbledygook’ lyrics performed by vocal artist extraordinaire Darren Percival. The Comedy Channel love it so much that when it wasn’t quite right for the first project it was put forward for, they decided to create something new so that they would be able to use it. Its unique sound and entertaining approach raised more than a few smiles!

Optus 'Gurus'

Tue, 01 Feb 2011 20:15:28 +1100

Indian-style musical adaptation of successful brand melody.

Noise created the original Optus brand track via M&C, which features melodically in all the Optus ads. For Optus Gurus, Noise created this musical adaptation of their original brand track using a sitar and Indian percussion to highlight the spot’s ‘guru’ theme. Noise’s work for Optus is a good example of the successful musical development of an organization’s audio branding.

Freedom 'Reveal'

Tue, 01 Feb 2011 20:15:41 +1100

Music inspired by a facial expression.

Created for Freedom via M&C Saatchi, Noise produced this simple musical piece to sound like an ‘inquisitive raised eyebrow’.

The Box

Thu, 24 Feb 2011 22:33:59 +1100

Award-winning sound design (Promax) for Box NZ via BDA. Noise was given an open brief, which produced a quirky, off-the-wall approach that won much praise from the industry.

Supersports

Thu, 24 Feb 2011 22:34:57 +1100

Made for the Asian market, this piece of contemporary music was created for Star Hub via BDA, Sydney. The pictures were shot using a revolutionary new camera technique and the music needed to reflect the tension and energy contained in the visuals.

GE Money

Thu, 24 Feb 2011 22:36:14 +1100

Noise created this loosely Django Reinhardt-esque ditty to convey personality & follow the narrative of this spot for GE Money via Grey Advertising.

Artline

Thu, 24 Feb 2011 22:37:25 +1100

Noise teamed up with The Brand Shop and Director Bruce Allan to create this repetitive audio mnemonic device that followed the journey of the pen through various ‘owners’ - the melodic motif changing in musical style with each.

Rexona 'Pont'

Thu, 24 Feb 2011 22:38:29 +1100

This fun track featuring Ricky Ponting as the hero of the hour has a slightly military feel to compliment the pictures. It was created by Noise for Rexona via Lowe, Sydney. Its cartoon-esque quality heightens the drama and anticipation of what’s about to happen.

Who Weekly

Thu, 24 Feb 2011 22:39:55 +1100

Noise created this piece of music for Who Weekly via FCB to highlight the young irreverent feel to the spot.

Commsec

Thu, 24 Feb 2011 22:41:04 +1100

A reworking of the classic Beatles track, Noise collaborated with other musicians selected by the client to produce this job.

VVD 'Resiliance'

Thu, 24 Feb 2011 22:59:34 +1100

Asian TV network branding.

Optus 'IT Challenge'

Thu, 24 Feb 2011 23:00:47 +1100

Noise created the music for this Optus IT Challenge spot via M&C Saatchi with a slightly tongue-in-cheek hero style theme, to celebrate the IT heroes in every office.

True Local

Thu, 24 Feb 2011 23:06:21 +1100

Catchy tune created with unusual palette of sounds.

Noise has created this catchy tune for True Local via BMF using an unusual array of human-created sounds to bring the animation alive and give it a personality. The music has now been used for the entire True Local broadcast campaign on TV & radio.

Mitsubishi 380

Thu, 24 Feb 2011 22:08:08 +1100

Noise created the music for this Mitsubishi spot via Clemenger BBDO to reflect the pensive nature of someone seriously researching the best new 4X4 to purchase. The music starts with a contemplative feel that finishes by revealing

ABC ID 'Drama'

Thu, 24 Feb 2011 14:57:46 +1100

An award-winning music job (Gold Promax, New York), incorporating some interesting dramatic twists of sound to produce an engaging, original piece of music.

Tourism Australia 'Tasmania'

Thu, 24 Feb 2011 22:01:40 +1100

Noise created a majestic piece of music for this cinema spot for Tourism Australia’s Tasmania campaign in collaboration with M&C Saatchi. The music aims to convey both the epic drama of the landscape as well as its pristine isolation and beauty. ‘The piece takes people on an audio journey in their imaginations’, said Bruce Heald, Noise Creative Director. ‘Tasmanian landscapes are spectacular and we wanted to bring out that voyage of discovery that visitors experience when they visit the island.’

NRMA 'Loyalty'

Thu, 24 Feb 2011 23:11:38 +1100

An interview with an endearing couple required a score with a deft touch from Noise for this NRMA spot via Human. The music set the emotional stage to engage the audience and underpin the bond shown, all without being noticed.

Stayfree

Thu, 24 Feb 2011 22:43:46 +1100

Music and sound design enhanced the narrative of this girly spot via McCann-Erickson for Stayfree to convey the notion of freedom and fun.

Nestea 'Change'

Thu, 24 Feb 2011 22:50:26 +1100

This fun spot for Nestea introduces Leon - a loveable but slightly eccentric chameleon of South American origin.

Netball Australia Opener

Thu, 24 Feb 2011 22:54:48 +1100

This opening theme for Netball Australia’s TV show needed to be high energy and catchy, showing the power and appeal of the game to a slightly more male oriented audience. Noise created this for Netball Australia via Z-Space Sydney.

Nescafe

Thu, 24 Feb 2011 22:17:05 +1100

For this Nescafe spot Noise worked with director Sean Meehan and Publicis Mojo Sydney to create a track that compliments the nature of the pictures. The piece starts out with a surreal, meandering quality to indicate the way the world would be if these important conversations never took place and then makes a clever transition from ‘pensive’ to ‘warmth’, creating a totally different tone to suit the outcome.

Optus 'O-Team'

Thu, 24 Feb 2011 22:19:05 +1100

This is the first in the ‘O Team’ series of ads for Optus via M&C Saatchi featuring the super-specialist team who can always solve your phone problems. Noise created the original full-length three-minute version of the ‘O Team’s’ soundtrack, which went on to feature in the ads and digital campaign over the next 18 months. This piece is a ‘spy movie’ interpretation of the original track, setting the scene for the Team who infiltrate people’s homes to solve their technical issues.

Panasonic 'Viera'

Thu, 24 Feb 2011 22:22:09 +1100

Clemenger BBDO, Wellington chose to partner with Noise to create this stunning, immersive, musical soundscape - perfect for this Panasonic spot. Noise’s clear understating of the brief enabled the creation of music and sound design which realised the full potential of Director Sean Meehan’s stunning pictures. ‘We wanted to create a piece which captured feeling of the pictures and that best reflected the high-quality of the Panasonic products’, said Dan Higson, Noise Executive Producer. The sound design was later shortlisted for an AWARD Award.

Coke 'Meals'

Thu, 24 Feb 2011 22:23:58 +1100

A Noise reworking of the Nina Simone classic, ‘My Baby Just Cares For Me’ for this Coke spot via O&M. The client wanted an iconic song and as this track is now out of copyright, it provided a cost-effective, catchy solution, which the client was delighted with.

QANTAS 'Sync'

Thu, 24 Feb 2011 22:28:31 +1100

Noise emphasised the slightly tongue-in-cheek element of this Qantas ad for O&M by composing an Operatic piece with a magical, dreamlike quality to juxtapose the evident humour of the pictures. ‘We all know a moment like that is full of anticipation and welling emotion’, said Bruce Heald, Noise Creative Director. ‘In that frozen moment, the ball hitting it’s target is the only thing that matters. It’s a shared human experience on a global scale and we wanted the music to give it that empathy.’

Sydney Water

Thu, 24 Feb 2011 22:30:04 +1100

An emotive, atmospheric music track that emulates the pictures was created by Noise for this spot for Sydney Water via Euro RGSC to help in clearly communicating the significance of the recycling message. ‘In Australia recycling water is a serious issue and we felt that the music needed to be appropriately pertinent, yet slightly fantastic and dreamlike to underscore the surreal nature of what’s going on in the pictures’, said Bruce Heald, Noise Creative Director.

Mitsubishi Pajero

Thu, 24 Feb 2011 22:05:54 +1100

For this Mitsubishi spot via Clemenger BBDO, the brief was to create an inspirational alt-rock track with a power and energy that reflected the product.

ABC ID 'Entertainment'

Thu, 24 Feb 2011 22:03:56 +1100

This ID needed to have a human, organic, real, feel to it so Noise decided to create a completely a cappella track using only Bobby McFerrin style vocals featuring the voice of Glenn Cunningham.

ABC ID 'News'

Wed, 23 Feb 2011 20:01:41 +1100

ABC wanted Noise to create a haunting, engaging piece of music to accompany this ID that reflected the differing types of news displayed. SFX was also used to great effect here to create an audio version of the pictures.

Nine Network ID Branding

Thu, 24 Feb 2011 22:11:08 +1100

Audio branding for the Nine Network

Noise are proud to have worked with Nine Network for over 3 years on all their channel branding. From the launch of the new Go! channel to promos for different shows, Noise have worked very closely with the Nine team to create a musical personality for each entity.

AFL Opener

Thu, 24 Feb 2011 22:12:11 +1100

Noise created this AFL opener for Channel 10, which has been running for three years. The piece reflects the passion, power, pace and energy of the game with the sound design ramping up to the climatic ending. The music evokes the emotive quality attached to people coming together to watch and play AFL.

St George 'Elise'

Fri, 04 Mar 2011 00:02:44 +1100

After winning the pitch to rebrand the musical identity of St George Bank, Noise have been asked to reinvent their original brand track numerous times for later St George TVCs. This one shows how a significant stylistic departure can still contain a distinct brand identity from start to finish.

GEM

Fri, 04 Mar 2011 00:07:52 +1100

Noise created this sophisticated music and sound design for the launch of Channel Nine’s new GEM channel. The brief was to create a sound that was luxurious and indulgent, aimed at a 35+ market and like the successful GO! theme before it, Noise used acclaimed vocalist Sharon Muscat on the track. ‘We got involved at a conceptual stage which allowed the audio to evolve reflect the brand’, said Bruce Heald Noise Creative Director. ‘The whole process was very collaborative. We worked up a musical palette for GEM using key descriptive words and from there, developed the brand’s musical personality’. The full length track can be heard on the music tab.

HTC Incredible S

Tue, 24 May 2011 17:33:24 +1000

HTC spot via Moon.

To both support and offer another dimension to this delightful animation, Noise created a soundtrack that weaves contrasting sonic elements together (glimmering, spectral synths alongside crunchy electric guitars) to score the story while also musically embodying HTC's brand values.

Powerade

Tue, 24 May 2011 17:38:13 +1000

Train Like You’re in the Game

For this Powerade spot via O&M featuring AFL star Chris Judd, Noise created a stylized, introspective sonic representation of the player’s alternate reality.

Underbelly Razor

Tue, 31 May 2011 12:58:13 +1000

A version of the 80's hit 'Tainted Love' created for Nine Network's forthcoming 'Underbelly: Razor' promos. Viscous, violent and sassy - just like the new series.

Ping-Pong By Noise

Thu, 23 Jun 2011 12:13:38 +1000

At Noise, we organised and hosted the first ever Sydney Inter Agency Ping Pong Championships. This is the ad we made (with our friends from M&C Saatchi) that launched the competition. Working with the hardest client of all (ourselves!) we completely indulged ourselves, working night and day for many weeks on this sound design extravaganza.

My Constellation

Thu, 01 Mar 2012 18:04:06 +1100

A young boy embarks on an epic adventure, leaving a trail of lightbulbs everywhere he goes.

XXXX - Queensland Flood Victims - Thank You

Thu, 07 Jul 2011 12:52:28 +1000

Noise worked with BMF on this touching celebration of the human spirit which was a special thank you message to Queenslanders from XXXX to run during the State Of Origin series. With shots of flooded landscapes and Mother Nature's awesome power of destruction (accompanied by actor Brendan Cowell's moving monologue) the job of the music was simply to follow the narrative with a stirring piece that pulls on the heartstrings. Job done!

Budweiser 'Anticipation'

Thu, 01 Mar 2012 17:57:05 +1100

Budweiser "Anticipation" - Director's Cut

A powerful and intense soundtrack to an unforgettable day. Working closely with UK director David Edwards (from Rogue Films), Bruce produced this stirring track that begins with a tense and brooding start and slowly builds to a thrilling climax for the Director's Cut of a worldwide Budweiser spot.